App Store Optimization

Your App
Deserves to
Be Found.

We help your app get discovered, trusted and downloaded by more of the right users.

App Store screens on iPhone and iPad
The Opportunity

Most apps are invisible.
ASO changes that.

Yet you're not optimizing for it. App Store Optimization is the gap between an app that captures User Intent and one that gets buried under competitors.

65%
of downloads come from
App Store search

Our Results

+84%

App install uplift Via our keyword and creative strategy for a leading Health app.

+150%

Revenue increase Generated by our seasonal in-app eCommerce event strategy.

+20%

Improvement in tap through rate

+30%

Improvement in conversion rate

How It Works

Three steps to App Store Growth

A clear process from day one to top rankings. No Mystery.

01

Deep Audit

We analyse your current store listing, conversion gaps, competitor positioning and creative performance.

02

Growth Plan

We build a data-backed plan covering keywords, metadata, creative, localization, and A/B testing priorities.

03

Improve & Scale

We implement, test, and continuously refine — delivering measurable visibility and steady install improvements.

The team at Haptic provided us with invaluable insight and knowledge across ASO. They helped us achieve our customer acquisition targets in a structured manner. The team is highly responsive and a joy to work alongside.

Regional Marketing Manager
Social App Client
What We Optimize

Every App Store Signal
Optimized For Growth.

From metadata to localization and conversion-focused visuals — every layer is optimized to improve discoverability and installs.

Comprehensive Keyword Strategies

Our agile approach to keywords drives search visibility for your apps across competitive categories.

Search Visibility
+127%

Icon Optimization

Conversion-focused icon variations crafted to increase trust and tap-through rates.

Conversion Lift
+16%

Global Market Localization

Localized metadata and financial terminology tailored for international trading audiences.

Active Markets
8
Trade Pro App Store listing

Custom Product Pages

Tailored App Store pages for different audiences, campaigns and acquisition channels.

Install Uplift
+79%

Trust & Ratings

Strategies to improve ratings and reviews to build brand trust and improve user sentiment.

Average Rating
4.5★

A/B Performance Testing

Continuous testing of visuals, messaging, and metadata to maximize installs.

Average Test Rate
1-2 p/m
In-App Events

In-App Events That Get You Featured.

We create high-performing App Store event assets for launches, promotions, updates and seasonal campaigns.

Built for Every Campaign

Custom event assets created for app launches, seasonal promos, and feature updates.

Visibility Boost
+81%
Stellar Merge in-app eventTrail Finder in-app event

Seasonal Campaign Impact

Optimized seasonal event for Trail Finder to boost user re-engagement.

User Re-activation Rate
+76%
Global Localization

Feel Native in Every Market

We adapt your app experience for local audiences. Users are more likely to trust an app when it feels made for them.

LangAI — English App Store listing
usEnglish
LangAI — Spanish App Store listing
esEspañol
TRUSTED BY INDUSTRY LEADERS
8000+
Keywords Tweaked
180%
Avg. search visibility lift
14
Markets localized
200+
Apps optimized
Free Audit

See How Much Growth You're Missing

Our team will review your app and identify the highest-impact opportunities to increase discoverability and conversions.

  • Store listing performance review
  • Keyword gap analysis
  • Screenshot evaluation + creative opportunities
  • Actionable growth roadmap

Worth $500+ free for a limited time. No obligations.